Why the webcam still matters

The past few years have revealed some interesting facts about where and how we do business. One fact that you may have missed is that more companies than ever are investing in remote collaboration technology. What’s particularly important, however, is that while many might rely on the cameras built into their phones or laptops to collaborate remotely, webcam sales are also on the rise. Why is it? Because at the end of the day, a dedicated webcam provides better performance and functionality. Companies have taken note of this and are purchasing these essential devices.

Webcams – Not your smartphone camera

Yes, in-phone cameras have come a long way since the early days of the smartphone. Today’s built-in cameras capture high quality video to the point where some have even used it to shoot feature films. However, are they the best business solution? While effective as creative devices, smartphone cameras may fall short when it comes to serving as a tool in the business. Taking advantage of a dedicated webcam, instead, can make a significant difference.

The webcam, an essential business tool

Ultimately, these smartphone cameras aren’t the most efficient business tool, especially when it comes to taking conference calls. Investing in a quality webcam can be a differentiator. Even webcams built into laptops can be underperforming.

What do you get with a webcam? As an alternative to a smartphone webcam, you have a real hands-free tool. Imagine this scenario: you are in a conference call on your smartphone, with your front camera facing your face for the duration of the meeting. If the call lasts longer than 5 minutes, holding the smartphone in place can become tedious.

Also think about how you might take notes or review a document shared with the group. With a dedicated webcam, you would be much better equipped to collaborate and communicate in a meeting.

Webcams also come with a range of accessory features that improve performance. Lighting is always an issue during conference calls. Many quality webcams today are equipped with integrated light rings that better illuminate the face. There are also separate light rings available for purchase that can be used in tandem with webcams. Other webcams come with built-in, automated light sensors that assess the light environment in a space and adjust accordingly.

What other features can you enjoy on a webcam that you won’t see on an integrated camera? Adjustable glasses for one. Today’s webcams have pan and tilt functions, as well as

Webcams can also be provided with wider fields of view for use in conference rooms and larger spaces, while the field of view of an integrated camera is usually limited to a narrow aspect ratio. Some webcams even offer multiple fields of view so you can make adjustments to suit your current needs. Do you want a narrow head and shoulder photo for a one-on-one meeting or a wider field of view for a group session? Webcams can make the adjustment, providing a better viewing experience for your specific application.

Yet another advantage of working with a webcam? Most high-end devices today feature omnidirectional stereo sound, ensuring quality audio capture whether you’re alone in a room or in a group meeting.

Finally, you can get high quality video capture from webcams. Today’s top webcams can deliver 4K video, and most quality products start at 720p, which is HD quality. While the high resolution of your phone may be appealing, you can get the same performance of a webcam with more accessory features and enhanced functionality. Cameras may be everywhere today, but the dedicated webcam still reigns supreme for businesses.


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