Insta360’s Link is a 4K webcam that uses AI to keep you focused at all times

It seems that the recently launched Insta360 Link webcam has several tricks up its sleeve.

Insta360 linkInsta360 Link Webcam (Insta360 Website Link Image)

Insta360 is a popular cam company best known for its action and 360 cams. Now the company has launched a new AI-powered webcam that might appeal to many people who often get caught up in Zoom calls or Google Meet . The Insta360 Link – is an AI-powered 4K webcam mounted on a three-axis gimbal. It is especially useful when teaching, presenting or live streaming. Here is an overview of what this camera offers.

Large camera sensor

Featuring a ½-inch sensor, the 4K webcam uses artificial intelligence to track users and keep them in frame, similar to Apple’s Center Stage software. The large sensor is especially useful if you’re in a dark environment. It also features phase-detection autofocus (PDAF) that brings subjects into focus quickly. The Insta360 Link uses a 26mm lens with an f/1.8 aperture that can record UHD 4K (3840 x 2160) at up to 30 fps. The webcam also supports HDR at 1080p and 720p.


The Insta360 link uses AI to keep topics in focus like Apple’s Center Stage.

Insta360 link can be easily controlled using motion gestures. This is very useful if you find yourself away from the camera during a call or presentation. Users also have the option to customize gestures. For those who often use whiteboards to share ideas or information, Insta360 Link has a whiteboard mode that automatically zooms the board by detecting markers that can be clipped to the edge of the whiteboard. It also includes a portrait mode for those who want to record videos vertically.

The Link Controller desktop software is quite simple and allows users to control various image settings such as exposure, saturation and white balance, as well as gimbal position.

Instalink 360 has two noise canceling microphones which help in noisy environment. As for privacy, the Insta360 Link has a pretty nifty privacy protection feature that automatically points the lens down if you’re not in front of the camera for more than 10 seconds.

Insta360: Pricing

Insta360 offers the Link in two variants. The standalone version is priced at $299.99 and comes with 4 recon markers, 1 USB-C cable and a USB-C to A adapter. In case you want the tripod kit, be prepared to shell out $28 $.99 extra. The company ships worldwide on its website for those interested in India. However, keep in mind that you will have to pay additional charges if you decide to have it shipped to India.

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First published on: 2022-08-04 at 10:21:02

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